I think I have made a new friend ( my young colleague “Chelsea” calls it “Bromance”…). I am not joking; we all need pals in this crazy world. I try very hard not to mix work and leisure on this blog, but unfortunately it is such an intricate and indivisible part of me, I even wonder who I am anymore. That is why I run away sometimes, away from the acting, away from my daily mask where I keep my true character alive. There is a common denominator though, a link between the two personas that very few understand. I have been preaching for a long time about the importance of good music in retail, it is a tricky exercise, using feelings, understanding what you do to create the perfect atmosphere. Don’t get me wrong; what I play in the shop is very different to what I listen to in my car; even if what I listen in my car will motivate me to the day ahead.; I know, it’s complicated. The reactions are incredible, but the best are when customers don’t say a word and everything falls in some form of [sorry for the pun] harmony.
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